Creating a Merchant Center Account

Setup a Google Merchant Center account to connect with Thrive.

Valerie avatar
Written by Valerie
Updated over a week ago

Google's Merchant Center lets you manage how your in-store and online product inventory appears on Google. With a Merchant Center account, you can reach hundreds of millions of people looking to buy products like yours each day.

If you're looking to create a Merchant Center account for the purpose of connecting it with Thrive, follow these easy steps below:

Step 1: Start the signup process by clicking this link

Step 2: Enter your relevant business information under the first section

Step 3: Ensure that customers check out on your website

At this time, Thrive only supports On my website, but in the future will support both On Google and At my local store

Step 4: Don't select any tools and create your account

Even if you're using Shopify, you'll want to let Thrive manage your account's catalog. After agreeing to the terms of service you can now hit Create Account and proceed to the final steps below.

Step 5: Verify your website URL in the remaining steps

The last requirement for your Merchant Center account is a verified website URL that corresponds to your online store that Thrive will be syncing out.

Tax and Shipping can be set up in addition (but is not required). Avoid adding any product data. Thrive will manage your product catalog seamlessly so you don't have to.

If you're having issues verifying your website URL you can always skip this step and proceed in connecting it to Thrive. Your product catalog will synchronize correctly but won't be listed until your website URL is verified.

Step 6: Connect your Merchant Center account to Thrive

Now you're ready to head over to Connecting Google for Retail to Thrive and get Thrive all set up to work with your new account!

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